---
title: Why Sitecore? - Oshyn
description: Sitecore, as a leader in the DXP space, provides the best solution for most medium to large-sized enterprises in content management and digital experience.
url: http://www-qa.oshyn.com/solutions/why-sitecore
---
# Why Sitecore?

Oshyn has been developing its expertise in CMS since the dawn of the industry itself.


As content management systems (CMS) have evolved into digital experience platforms (DXP), we have decided to focus on Sitecore. Why? Because it provides the best solution for most medium to large-sized enterprises in terms of content management and digital experience. Plus, its architecture makes it highly extensible and easy to integrate with other tools. Like Gartner and Forrester, we see Sitecore as a leader in the DXP space and worthy of our focus.


![Sitecore user](https://www-qa.oshyn.com/-/media/Oshyn/Why-Sitecore/why-sitecore-hero-mobile.png?rev=3e3895bb58854f7f88641dd2c24e9e93&hash=4645AAA99DC986BC287264FB09898628)

## What is Sitecore?

![Sitecore team smiling](https://www-qa.oshyn.com/-/media/Oshyn/Why-Sitecore/banner.jpg?rev=eb53c269db414b10a6cc02d269c31c9e&hash=881094CC90D879304639290430CDDF93)

Sitecore is a leader in the Digital Experience Platform (DXP) industry, offering cutting-edge CMS, ecommerce, digital asset management, customer data platform, and personalization solutions. Oshyn is a certified Sitecore Partner with over a decade of experience working with the platform.

## Why Enterprises Around the Globe Trust Sitecore

If you're looking to build an experience that delights users, increases conversion rates, and gives you a 360-degree view of your customers, we’ve found Sitecore to be the most capable CMS and digital experience platform (DXP) on the market.

From enterprise-grade marketing tools and analytics to API-driven developer flexibility, Sitecore gives brands everything they need to go to market faster and better.


### Sitecore Works For the Whole Team

#### Sitecore for Developers

![Sitecore for developers](https://www-qa.oshyn.com/-/media/Oshyn/Why-Sitecore/team-carousel-developers.jpg?rev=60414d887ad24bf3a75d9f3cb20df390&hash=A2CA3900E8238ADC1B6C8DD4DA9D2C56)

Sitecore is one of the most extensible and scalable content management and digital experience  platforms around. It’s designed to facilitate integrations to deliver a solution to nearly any requirement. Sitecore’s headless architecture makes it ready to take on experiences on IoT devices and beyond. Developers love it, which is why it is backed by an extraordinary technical community.


#### Sitecore for Designers

![Designers](https://www-qa.oshyn.com/-/media/Oshyn/Why-Sitecore/team-carousel-designers.jpg?rev=c9a2d2a6903e4a0191ab68ad59e34c0f&hash=691D4B19C8530B5011C7A5E5799D3F2A)

Sitecore enables access to data and the ability to follow individual user paths providing invaluable insight into user behavior; what they’re engaging with, how they buy, etc. Customer experience designers have extensive tools available to make natural feeling, personalized experiences that scale. And the best part for most companies, they can build these experiences incrementally, driving home return on investment no matter what stage they’re at in their digital marketing capabilities.


#### Content Marketers

![Content Marketers](https://www-qa.oshyn.com/-/media/Oshyn/Why-Sitecore/team-carousel-content-marketers.jpg?rev=e54806081fa84fdab01e22bb4e8cbfea&hash=1478F226E37C262FC125DCA89E455BA4)

The content marketer has more ability than ever to create engaging experiences with powerful personalization of content (Sitecore version 9.1 even has suggested personalization features, driven by AI). Sitecore also offers extensive control over taxonomy, SEO, file structure, workflow, scheduling, as well as deploying powerful multichannel campaigns with variants and testing.


#### Analytics Managers

![Analytics Managers](https://www-qa.oshyn.com/-/media/Oshyn/Why-Sitecore/team-carousel-analytics.jpg?rev=1abd53cf82864943b67d4fab2776bc16&hash=7A9E6891B5FC542A63F6866C5B500B65)

Analyzing user behavior is foundational to delivering customer experiences that feel natural and make sense while fulfilling the business objectives for a site. Sitecore’s native analytics engine provides meaningful insights that can be consumed by its AI and ML-driven features, further improving personalization automatically, and arming marketers with the data they need to make decisions.

## Benefits of Sitecore


![Extensibility icon](../../../assets/img/service-icons/plus-box-multiple-outline.svg)


### Sitecore is Extensible

Sitecore’s composable architecture allows you to extend the platform as you see fit, customizing and tailoring the platform to suit your business.

![Flexibility icon](../../../assets/img/service-icons/cloud-check-outline.svg)


### Sitecore is Flexible

Sitecore offers the flexibility to adapt to changing conditions and helps businesses respond to new market challenges, customer demands, and competition.

![Integration icon](../../../assets/img/service-icons/arrow-decision.svg)


### Sitecore enables the integration of just about anything

From CRMs to project management tools and more, Sitecore’s composable architecture facilitates integration with any third-party solution you need.

![Data icon](../../../assets/img/service-icons/database-refresh.svg)


### Sitecore facilitates using data impact-fully

Sitecore allows you to collect and analyze data, leveraging it to inform decisions and create personalized digital experiences.

![CX icon](../../../assets/img/service-icons/account-box-outline.svg)


### Sitecore enables delivering customer experiences that deliver results

With its powerful personalization and omnichannel delivery capabilities, Sitecore enables businesses to create and deliver highly tailored customer experiences.

![Criteria icon](../../../assets/img/service-icons/format-list-group.svg)


### It meets just about any reasonable criteria that you set forth

Whether you need more scalability, security, or customizability, Sitecore can adapt to tackle a range of use cases.

## Exploring Sitecore Products&nbsp;

### What is Sitecore XM Cloud?

Sitecore XM Cloud is a modern SaaS solution with a headless CMS  architecture. It allows marketing and development teams to build and distribute quality content and digital experiences across multiple channels.

![SaaS cloud platform](https://www-qa.oshyn.com/-/media/Oshyn/Insights/Blog/2023-04-What-is-XM-Cloud/blog_thumb_cloud-platform.jpg?rev=ab43cae3c7c84e01b3afe2d0f6f3ee44&hash=ACE209267A900FF1B1A0A436FFDBADD5)

[Read more about XM Cloud](https://www-qa.oshyn.com/blog/what-is-sitecore-xm-cloud)

### What is Sitecore Content Hub?

Content Hub is Sitecore&rsquo;s AI-enabled digital asset management platform. It includes AI image tagging and a 360-degree view of all your assets in one, centralized place.&nbsp;

![Hub for Sitecore Content](https://www-qa.oshyn.com/-/media/Oshyn/Insights/Blog/2022-03-What-is-Sitecore-Content-Hub/blog_thumb_hub.jpg?rev=81ff04f3e26148e580f4d280eae3200d&hash=BDCE4F2ABDC01DADF0FD35EEFDF331B6)

[Read more about Content Hub](https://www-qa.oshyn.com/blog/sitecore-content-hub)

### What is Sitecore Experience Platform®?

Sitecore Experience Platform (XP) gives marketers a comprehensive suite of digital marketing tools, a holistic customer data platform, and machine learning-powered insights to enable the creation of personalized customer experiences.&nbsp;

![Digital experience](https://www-qa.oshyn.com/-/media/Oshyn/Insights/Blog/2022-02-What-is-Sitecore-Experience-Platform/blog_thumb_digital-experience.jpg?rev=781a2271462c4c6e9e153f9b0d61ad01&hash=CF6BE89C1A1776EC2F41538CACD67EC7)

[Read more about Sitecore XP](https://www-qa.oshyn.com/blog/what-is-sitecore-experience-platform)

### What is Sitecore Experience Manager®?

Sitecore Experience Manager (XM) is a fully-fledged CMS with WYSIWYG editing, web forms, as well as multi-site and multilingual capabilities.&nbsp;

![Team working on a Sitecore Tech Audit](https://www-qa.oshyn.com/-/media/Oshyn/Sitecore-Services/Tech-Audit/hero_sc_service_tech-audit.jpg?rev=aaf2b6edf6ba41bc8b9b0752e96ad5c7&hash=BAC90D1CC0418FD2BF441183136641EB)

[Read more about Sitecore XM](https://www-qa.oshyn.com/blog/sitecore-experience-manager)

### What is Sitecore Search?

Sitecore Search is an AI-Powered search tool that predicts search intent and displays individualized results to deliver a personalized search experience.

![Sitecore Search](https://www-qa.oshyn.com/-/media/Oshyn/Insights/Blog/2022-11-What-is-Sitecore-Search/blog_hero_sitecore-search.jpg?rev=96d33f08602f495594bb8ccdf81d630b&hash=3462823502895695ECFD7899602BE54E)

[Read more about Sitecore Search](https://www-qa.oshyn.com/blog/what-is-sitecore-search)

### What is Sitecore Connect?

Sitecore Connect enables companies to connect Sitecore products to their existing tech infrastructures with a high-end low-code interface. This is useful in composable architecture to enable different systems to work together.

![People making a connection with their fingers](https://www-qa.oshyn.com/-/media/Oshyn/Insights/Blog/2022-12-What-is-Sitecore-Connect/blog_hero_connection.jpg?rev=bdbb469f59e643af93a1e77c058378e2&hash=A558545B3C044FCA26107DDFE5F81375)

[Read more about Sitecore Connect](https://www-qa.oshyn.com/blog/what-is-sitecore-connect)

### Trust

We've heard it over and over again. Our clients want a technical implementation partner they can trust and rely on for the long term. A team of experts who understand Sitecore inside out, as well as the surrounding landscape. They want a partner who can work with design teams, a team that's diligent about getting things right (and on budget), as well as a team that's communicative and transparent.

![Trust](https://www-qa.oshyn.com/-/media/Oshyn/Why-Sitecore/sitecore-partner-desktop-1.jpg?rev=7773288f111945cfa08c32e056808877&hash=57776BE1F3F6E79F3AF455CFB2027E1A)

### Depth and experience with Sitecore

We've been implementing Sitecore projects for over a dozen years with leading agencies and brands. We have over 25 Sitecore certifications and our staff is continuously building up their in-depth Sitecore knowledge. We're actively involved in the Sitecore community, which is important because Sitecore's extensibility means there's always someone building something new and exciting that could give our clients an edge. Our team is learning every day, can overcome obstacles quickly, and is acutely aware of Sitecore best practices. Consequently, this means we're also well versed in fixing or rescuing Sitecore implementations or integrations which were poorly executed by less experienced teams.

![Woman sitting in a beanbag coding](https://www-qa.oshyn.com/-/media/Oshyn/Why-Sitecore/sitecore-partner-desktop-2.jpg?rev=396680ef68c24476bbb44e40ed98b95b&hash=4F7292FD6DBC04665DDAB1959E4CC4DB)

### A Strong Relationship With Sitecore Itself

We've been a Sitecore Partner for many years, and we've learned that having good relationships means the feedback cycle is strong from technology to licensing. New products and releases are never perfect, which makes it vital that we know where to find the information and resources needed to overcome obstacles. We know who to contact if we can't find something, or if we need more information. Our friends at Sitecore are well aware of our expertise, too, so if you're an agency pitching with us as your technology partner, or you're a brand engaging with us directly, you have the advantage of our relationship with Sitecore as well as our Sitecore expertise.

![Sitecore admin tool on laptop screen](https://www-qa.oshyn.com/-/media/Oshyn/Why-Sitecore/sitecore-partner-desktop-3.jpg?rev=8c4e74dbb77942b29e8f96cbf251beec&hash=288580745F8366C222C9D247E270CBFE)

### 17+

years of Sitecore experience


### 300+

successful projects


## Discover Oshyn's Sitecore Expertise


Oshyn offers a comprehensive set of Sitecore services, including Sitecore development, design support, as well as ongoing Sitecore DevOps and Sitecore maintenance. With 17+ years of Sitecore experience and over 40 Sitecore projects successfully completed, Oshyn is perfectly placed to design, implement, and maintain your Sitecore infrastructure.
[Sitecore Solutions](http://www-qa.oshyn.com/solutions/sitecore)

## What Our Customers Say
<p>As a Sitecore partner for 17+ years, we've built our reputation implementing compelling digital experiences for major brands.</p>


### Customer Quotes

#### John Bowman, NEA Member Benefits
- Oshyn’s technical and product staff are excellent partners that have come through time and again with innovative and elegant solutions that are very well executed.

#### Albert Parisella, Project Management Consultant, CourtAvenue
- One of the best qualities about them is that they’re very consistent and thorough. Their communication and knowledge stream through their entire company, from their leadership to their developers.

#### Michelle Auchter , Point B
- I cannot thank you enough for your thinking, hard work, and willingness to be flexible. We could not have asked for better partners.

#### Web Manager, Arkansas Children's Hospital
- Oshyn has been, and continues to be, a strong partner, highly available and responsive.

#### Sean Pirtle, IT Project Manager, AACN
- Their level of expertise and ability to speak to both developers and executives is excellent. The team is really easy to deal with and they’re very smart. They deliver constantly.
